Pharmaceutical Marketing (BS)

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Pharmaceutical Marketing Major and Learning Outcomes

Business Core

AB - 217 Financial Accounting Credits: 3
AB - 272 The Legal Environment of Business Credits: 3
EC - 112 Economics of Public Issues: MOT/Social Science Credits: 3
MG - 100 Introduction to Business Credits: 3
MG - 201 Principles of Management Credits: 3
MK - 201 Principles of Marketing Credits: 3
One of the following:
MG - 211 Quantitative Business Analysis Credits: 3
MG - 220 Data Analysis Credits: 3

Major Courses

BI - 263 Anatomy and Physiology I Credits: 4
BI - 264 Anatomy & Physiology II Credits: 4
CH - 107 Physiological Chemistry Credits: 5
MG - 4000 Business Capstone Credits: 1
MK - 215 Sales and Sales Management Credits: 3
MK - 220 Consumer Behavior Credits: 3
MK - 330 Health Care Marketing Credits: 3
MK - 410 Marketing Research Credits: 3
MK - 452 Marketing Planning and Strategy Credits: 3
PS - 381 Psychopharmacology Credits: 3

Recommended Free Electives

MG - 233 Business Communication Skills: The DeSales Experience Credits: 3
MK - 315 Business to Business Marketing Credits: 3
MK - 350 Pharmaceutical Marketing Credits: 3
MK - 454 Marketing Internship Credits: 3

Additional Information

AB 217 will be scheduled in the fall semester of the sophomore year and MK 452 will be scheduled in the spring semester of the senior year.

BS/MBA Degree Program

A 4½ year BS/MBA Degree Program in Pharmaceutical Marketing is available to qualifying students. This program is designed to provide a competitive advantage for entry into the professional workplace. At the end of their junior year, pharmaceutical marketing majors with at least a 3.0 GPA are eligible for the program. Qualifying students may begin MBA courses during the fall semester of their senior year.